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An April Fool: VW Not Rebranding Itself as “Voltswagen” for the United States Market Afterall

An April Fool: VW Not Rebranding Itself as “Voltswagen” for the United States Market Afterall

It was all an April Fools’ Day joke. Volkswagen Group of America had officially announced on Tuesday, March 30th, that its U.S. brand name would change from Volkswagen of America to Voltswagen of America. The change was meant to reflect the automaker’s commitment to electrification. Although it seemed as if VW were serious, the automaker later confirmed it was merely a marketing stunt to create buzz around the the new ID.4. Global EV Initiative The automaker’s commitment to electrification is not an […]

Original article: An April Fool: VW Not Rebranding Itself as “Voltswagen” for the United States Market Afterall

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