The advertising rivalry between Mercedes-Benz and Jaguar has erupted after Jaguar ate the ‘Mercedes chicken’ in their recent commercial.
The story so far:
Mercedes-Benz launched their ‘Intelligent Drive’ campaign with ‘that’ chicken commercial that went viral all over the world. The dancing chicken commercial amassed over 7 million views on youtube.
http://www.youtube.com/watch?v=nLwML2PagbY
Jaguar were a tad jealous so they got their creative claws out with this hilarious commercial.
Yes, you saw it! The Jaguar ate the chicken! Jaguar literally took a bite out of the chicken and Mercedes in that one commercial.
Mercedes quickly responded with this viral ad on its FaceBook page with the following message:
“Jaguar is proud of their cat-like reflexes.#IntelligentDrive helps ensure they can stay that way.”
It looks like its car commercial wars folks! We’re hoping Jaguar reply with a witty rebuttal and continue this creative and humorous ad war. Without a doubt this is brilliant for both brands, especially as it will strike a chord with younger audiences.
Follow us on Twitter @CarhootsApp and ‘like’ us on Facebook!
