It was in Dubai where the Juke-R concept was first shown in
January, and where a series of videos of the Juke-R outsprinting a
Lamborghini Gallardo, Mercedes-Benz SLS AMG and Ferrari 458 Italia
on closed roads were filmed.
It is the Juke-R’s performance in these videos that has piqued
interest in the car, particularly in the Arab state. The Juke’s
marketing manager, Gareth Dunsmore, said “people were making offers
for the original on the street”.
“With such a strong reaction, and with three genuine offers on
the table, we decided we had to make the concept a reality,” he