• Videos

    Banned Advert Will Make You Think Twice About Overtaking Cyclists (VIDEO)

    see cyclist think horse

    A recent advert by Cycling Scotland named ‘See Cyclist Think Horse’ has been banned by the UK Advertising Standards Agency (ASA) due to it being “socially irresponsible.”

    Why? The fact that the cyclist was not wearing a hemet in the advert which is actually not a legal requirement in the UK. The ASA also had an issue with the fact as well as not wearing a helmet, the cyclist appeared at the middle of the road.

    The ASA concluded, “Therefore, for those reasons we concluded the ad was socially irresponsible and likely to condone or encourage behaviour prejudicial to health and safety.”

    What do you think? Irresponsible advertising? Or ‘nanny state’ nick picking?

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  • Humor/ Videos

    This Hilarious Banned Advert Will Make You Think Twice About Overtaking Cyclists (VIDEO)

    This Hilarious Banned Advert Will Make You Think Twice About Overtaking Cyclists (VIDEO)

    An advert by Cycling Scotland has been banned by the Advertising Standards Agency (ASA). The issue relates to the fact that it is “socially irresponsible” to depict a cyclist not wearing a helmet.

    Cycling Scotland has argued that wearing a helmet is not a legal requirement, reflected by the fact that some cyclists did wear helmets in the ad, while others did not.

    ASA also took issue with the fact that “the cyclist…appeared to be located more in the centre of the lane when the car behind overtook them and the car almost had to enter the right lane of traffic.

    “Therefore, for those reasons we concluded the ad was socially irresponsible and likely to condone or encourage behaviour prejudicial to health and safety.”

    This Hilarious Banned Advert Will Make You Think Twice About Overtaking Cyclists (VIDEO)

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